Nexgen Marketing posted on 04/16/2025 12:00 AM

Luxury retail is an industry synonymous with exclusivity, personalization, and exceptional customer experiences. To maintain these hallmarks in an ever-evolving retail landscape, luxury brands are turning to technologies, with AI-powered planograms emerging as a game-changer.

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Nexgen Marketing posted on 04/09/2025 12:00 AM

The most successful stores tell a story with their store layout which captivates customers from the moment they enter the store. That story guides shoppers seamlessly through the store, influencing their emotions, decisions, and their purchases. But how can retailers design such an engaging experience? The answer lies in planograms.

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Nexgen Marketing posted on 04/02/2025 12:00 AM

In today’s retail landscape, efficiency and accuracy in store operations are more crucial than ever. In retail, image recognition helps retailers scan shelves, detect product placement, and compare real-time shelf conditions against pre-defined planograms.

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Nexgen Marketing posted on 03/26/2025 12:00 AM

In retail, agility and efficiency are critical. Yet, one persistent challenge remains: long lead times. From product sourcing to store shelf placement, these delays often disrupt operations, inflate costs, and frustrate customers. While long lead times are a significant issue, the strategic implementation of planograms offers a practical solution.

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Nexgen Marketing posted on 03/19/2025 12:00 AM

In retail, kiosks have become essential tools for customer engagement, sales, and service delivery. With the help of planograms, retailers can transform how kiosks are organized, restocked, and maintained.

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How to read a planogram?

Jun 24, 2019   |   68882

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.

How to increase sales of soft drinks?

Apr 22, 2019   |   37138

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

How to Drive Retail Sales with Efficient Store Clustering?

Jan 05, 2022   |   24936

Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.