Nexgen Marketing posted on 06/28/2019 07:27 PM

Planogram is an essential tool for visual merchandising for a retail store to improve sales. The sales volume is directly dependent on the market responsiveness of the industry. Market responsiveness can be improved by editing existing planogram or creating new planograms in response to market trends. This make a fast response necessary to improve sales.

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Nexgen Marketing posted on 06/26/2019 10:16 PM

One of the basic requirements of effective planogram creation is good knowledge about your products. A better understanding of product attributes will always help the visual merchandiser’s efforts to be fruitful. When you know your products better you will be able to decide what will help to increase sales. 

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Nexgen Marketing posted on 06/24/2019 05:03 PM

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.

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Nexgen Marketing posted on 06/19/2019 04:44 PM

Creating a planogram using a simple planogram software is quite easy for a planogram creator. Nexgen POG is an easy web-based planogram software with unlimited licensing and affordable pricing. Unlimited licensing helps marketing managers to easily create a zone or store specific planogram. Similarly, simple planogram edits and revisions can be easily done by front end marketing professionals.?Nexgen POG makes planogramming easy and available for everyone by providing an unlimited license for al

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Nexgen Marketing posted on 06/12/2019 02:25 PM

Planogram can be designed using a planogram software for different variety of shelf layouts. These layouts include gondolas, coolers, vending machines, pegboards, slat walls, etc. Looking for a planogram software that can make your planogramming fast and easier? Nexgen POG is not only the easiest solution, it can do much of the planogramming for you!

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Nexgen Marketing posted on 06/10/2019 09:18 PM

Small businesses have a limited number of employees and working capital. So effective utilization of available resources is required to improve sales and thereby profit. Issues that could occur in a small business involve inventory management issues, fund limitations, unorganized shelves, low product performance rate etc. The problems related to inventory management can lead to overstocking or under-stocking issues. 

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Nexgen Marketing posted on 06/06/2019 02:41 PM

Are you an investment manager? Even though making profit for your client is your primary concern, the importance of client support services is growing day-by-day. This is very important because in a competitive environment clients demand transparency. You can be transparent to the point that the clients are informed about the assets in which investment is done (can be risky short-sales, real estate, equities, buying and selling entire companies, or following a specific investment principle or

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As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

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Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.