Nexgen Blogs

Aug

Empowering your team is the best way to ensure planogram compliance. Why?

Nexgen Marketing posted on 08/20/2018 04:38 PM

Planogram is one of the most important category management tools used by retailers.Before implementing a planogram software to ensure compliance it is good to check and confirm the following characteristics.

Tags: Planogram, Planogram compliance, Ensure planogram compliance | View Count: (2680)

Feb

Factors leading to planogram non-compliance- how to avoid pitfalls?

Nexgen Marketing posted on 02/06/2018 01:33 PM

There are many methods that are used to ensure planogram compliance. The easiest being using a simple and cost friendly planogram software along with the one you use for optimal product placement.

Tags: planogram compliance, Ensure planogram compliance | View Count: (4952)

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Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.

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As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

How to Drive Retail Sales with Efficient Store Clustering?

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Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.

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