Nexgen Blogs

Feb

Visual Merchandising: 3 Upselling Techniques to Try in Your Store Today

Nexgen Marketing posted on 02/01/2023 12:00 AM

Upselling will help offer your shoppers a more valuable and higher-priced version of the products they are looking for. Retailers can visually showcase customers the best models with the aid of visual merchandising planograms. Retailers can boost sales and revenue by carefully arranging products on planograms in a way that encourages shoppers to purchase multiple items at once.

Tags: planogram in retail, planograms, planogram software, visual merchandising planogram, planogramming, planogram, retail store, retail sales, upsell, cross sell | View Count: (1440)

Sep

Bundling for Retail: How to Place Products Together on Store Shelves for More Sales

Nexgen Marketing posted on 09/29/2021 10:16 AM

Product bundling is a common sales strategy implemented by retailers across the world.Retailers can bundle products together as an upsell or cross-sell way. Upsells are used to persuade customers to upgrade the items in to a more expensive version. While cross-sells are for promoting customers to buy more products on impulse purchases. Therefore, products can be bundled together on shelves with the help of planogram software.

Tags: planogram, visual merchandising, category management, store management, retail sales, customer shopping experience, bundling, cross sell, up sell | View Count: (5014)

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Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.

How to increase sales of soft drinks?

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As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

How to Drive Retail Sales with Efficient Store Clustering?

Jan 05, 2022 | 24236

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Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.