Retailers are always concerned about their store’s performance and look for every single ounce of efficiency. Since they operate on large margins, they must improve revenue by as little as 1%. Although it may be difficult to ascertain the profitability of retail stores, one can say with certainty that a planogram is the best tool for a retailer’s success.

Planograms are the visual merchandising tool, that helps retailers properly plan and execute the retail shelves efficiently. It is designed to visually entice customers by displaying specific products on retail shelves to increase customer purchases. So, the following are the planogram features:

• Planograms ascertain the number of facings a certain product should have on the retail shelves and how many products should be placed, and what products should surround it.
• It helps to place different category-wise products based on price, brand, type and more.
• Helps to place products based on customer demand by analyzing the retail data to entice customers.

Why Nexgen POG is the Best Retail Planning Software? 

Retailers need to use planogram software for their merchandising purposes to improve store sales. For the sake of the retail store’s functionality, Nexgen POG identifies the needs of your store, pinpoints what your customers want and regularly evaluates your store’s performance. Consider these reasons why Nexgen POG is the best planning tool for your retail store sales:

• Custom fixtures for user requirements: Nexgen POG’s custom fixtures help to display products in the most organized way possible. Retailers can use custom fixtures for presenting and promoting various products by aesthetically displaying them in stores. This will create an enticing atmosphere inside the store with the right floor layout, spacing of products on store shelves, and color scheme.
• Understanding shelf space performance & product range: Planogram exploits the full range of retail data to improve shelf space efficiency. It brings data to the life of the shelf space and improves store performance. Also, planogram helps to evaluate the performance of each product against the performance of the total range.
• Bulk upload of products data to planograms: Retailers can upload product data to Nexgen POG in bulk. Also, product groups can be created for retailer’s needs. By uploading product data to planograms, users can specify how much shelf space each product occupies and can easily place products on the shelves efficiently.
• Reduce out of stocks: When the products are not available on store shelves, customers cannot make purchases and the store loses sales. Out of stocks have an indirect negative effect on the overall retail sales of the store. For example, when there are frequent out of stocks, customer loyalty towards the store might drop, and they slowly depend on some other stores that have fewer out of stocks to find the products they are looking for. With the Nexgen POG’s days of supply feature, retailers can prevent out of stock, and it will help to measure the average number of days a store can hold its inventory before selling it to the customer.
• Increase shopper loyalty: Nowadays, retailers find it difficult to ensure shopper’s loyalty due to the competition between other retail stores. A great way for retailers to convince shoppers to come back is by satisfying their needs, and it can be possible only with proper category management. It includes shopper-oriented shelf and store layouts, visual analysis, and localized range and assortment as per store cluster.
• Compliance automation: With planogram compliance automation, the retail category management team can share and track planogram compliance with each shelf effortlessly and ensure proper workflow management. This helps retail staff to raise tickets regarding any deviation on the actual execution and improves the overall retail performance.

Overview of Nexgen POG 

Nexgen POG is a robust and user-friendly cloud-based visual merchandising tool. It is designed for quick and efficient planogramming with minimal efforts. Planograms can be designed by easily dragging and dropping the products. The multi-device compatibility feature of POG allows you to obtain, share and edit planogram on any device including your phone. It helps in designing store-specific planograms for increased product visibility and sales.

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