Nexgen Marketing posted on 06/07/2023 12:00 AM

Shelf layout plays a key role in managing store flow and customer traffic. The placement of products on a shelf with the help of planograms can make shoppers more engaged in shopping and increase store revenue. This improves the in-store experience and your overall sales figures.

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Nexgen Marketing posted on 05/17/2023 12:00 AM

Backorders in retail stores refer to the situation where a product is currently out-of-stock or unavailable and the store orders it. Planograms are an effective tool for retailers to manage backorder issues. By optimizing shelf space, prioritizing in-stock items, identifying inventory gaps, and streamlining the ordering process, retailers can ensure that they are meeting customer demands and maximizing sales opportunities.

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Nexgen Marketing posted on 10/06/2022 12:00 AM

Encouraging potential shoppers to visit your store for a closer look is a top priority for every department store. As a retailer, you need to use a well strategic plan to get people to walk through your store. While foot traffic is crucial, what do you do to make customers stay at the store? Well, with the help of planogram software, retailers can entice shoppers to make purchases. Planograms are visual merchandising tools, which help retailers plan and execute product shelves efficiently to boo

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Nexgen Marketing posted on 07/06/2022 12:00 AM

How to boost a retail store’s sales successfully? This is a question that frequently comes to the retailer's mind who is planning to open a store. The success of your retail sales is driven by the visual aesthetic of your store – which includes planograms.

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Nexgen Marketing posted on 03/16/2022 12:00 AM

Marketing your retail store and driving customers to the store is all well and good, but if people do not purchase much at all, it could result in great loss. That is why you need to think about maximizing retail sales, and part of doing it is boosting average transaction size.

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How to read a planogram?

Jun 24, 2019   |   67718

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.

How to increase sales of soft drinks?

Apr 22, 2019   |   36006

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

How to Drive Retail Sales with Efficient Store Clustering?

Jan 05, 2022   |   24311

Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.