Nexgen Marketing posted on 11/20/2024 12:00 AM

In today's fast-paced retail environment, efficiency is key. Every minute counts, and every penny matters. One tool that can significantly boost your store's efficiency is a well-executed planogram. These visual merchandising blueprints not only enhance store layouts but also save time and money in the process.

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Nexgen Marketing posted on 11/13/2024 12:00 AM

The Thanksgiving season brings a surge in shoppers seeking everything from food essentials to festive decor. To capture these holiday-driven sales, a strategic store layout is crucial, and planograms are an effective tool to optimize your shelf space and product placement.

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Nexgen Marketing posted on 11/06/2024 12:00 AM

Launching a new product in a retail store is an exciting yet challenging task. To ensure its success, strategic planning are crucial. This is where planograms come into play. Planograms are visual representations of a store's layout, designed to optimize the placement of items on shelves.

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Nexgen Marketing posted on 10/30/2024 12:00 AM

Shoppers expect stores to reflect the season, offering products they are most likely to buy at specific times of the year. Seasonal shelf planning goes beyond simply swapping out items; it is about adjusting displays, layouts, and product prominence to resonate with customer expectations.

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Nexgen Marketing posted on 10/23/2024 12:00 AM

Halloween 2024 is just around the corner, and it is shaping up to be a spooktacular year filled with new and exciting trends. As retailers and businesses prepare for this annual event, it is essential to optimize your store layout and product displays to capitalize on these trends using planograms.

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How to read a planogram?

Jun 24, 2019   |   67719

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.

How to increase sales of soft drinks?

Apr 22, 2019   |   36009

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

How to Drive Retail Sales with Efficient Store Clustering?

Jan 05, 2022   |   24315

Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.